Recognising your 'why' will help you focus on the right way of using social.
Another angsty influencer story. We comms people have to keep an eye on the ethics and common sense of influencers - not sure we can rely on them to be doing it!
Why isn't the PR world all over influencer relations?
A recent ONS report says future jobs are at risk because of automation. But here's why I think this should a cause for opportunity, not for worry.
I've been doing a little thinking around what I want to base 2017 around and a word at haven't been able to shake, and so am embracing fully is: Reconnect. This year, I turn 39, which is a little scary and I've packed an awful lot of great things into the first half of my… Continue reading My word of 2017 – Reconnect
The last few weeks has definitely been "one of those weeks” - all of them. Am sure we all know what they can look like. Nothing dramatic, but as ever in the corporate space, change is ever present. Indeed, as the firm used to say, "change happens". (I still think it's a great brand slogan...)… Continue reading Resilience – nature or nurture?
Sometimes I don't want to watch the news. Tonight is one of those nights. I hope anyone who criticises any MP in the future remembers Jo Cox. Whether we like them or loathe them, they stand up for what they believe, and dedicate themselves to public service. It's sad when anyone dies, especially when they… Continue reading In thanks of public service
Things are nuts at the moment. Sound familiar? Can't believe we're already over 1/6 of the way into the year. But what a start to 2016. I feel like I've been making great strides with my mission to give permission to our colleagues to operate in the social space. I've done presentations and chats with… Continue reading Versatility rocks!
This weekend, I’ve had a sort of epiphany. It is January after all, so no better time! I read a piece on Friday night about social media and PR metrics in 2016 by the guru of all things both, Stephen Waddington. Regardless of whether you read on from here, you really should read the post!… Continue reading Metrics, goals and a January epiphany
Given we're still near the start of Blogtober, Ive been thinking about the sorts of things I could/should blog about this month. I saw an infographic and blogpost a while back on Social Media Examiner giving some tips on blog post ideas and thought it’d be a good one to repost in summary. The sorts… Continue reading Blog ideas – ideal for Blogtober